L'oreal Paris Color Riche Ultra Matte is a highly pigmented, ultra-rich matte collection curated with lip tone nude shades to enhance your natural hue. It is formulated with silky oils providing intense hydration for all-day comfort and wear while feeling light on the lips. A luxurious lipstick formulated with a light-diffusing gel that brings a soft-focus effect on the lips, make lips appear smooth and matte without a dry look.